I think you misunderstood, the %K is amount of percent of money you will lose (risk per trade) not a %of allocation to invest
the kelly criterion derive from log return of investing
E = P*ln(1+R%K) + Q*ln(1-%K)
dE/d%K = 0 ; you get kelly formula which is:
%K = %W-%L/R
E is expected return
P is times you win
Q is times you lose
R is ratio of win/loss in your case 20%/20% is 1
%K is % of money you will lose each time
and R is consider using ratio not actual percent of loss because
the loss is your %K
and the winning is you R*%K