MS Manuel Stagars, CFA, CAIA, ERP (not verified) 27th October 2014 | 9:35am Thank you for your comment, Savio. The merits of cereal would come down to consumer preference, which may or may not be "rational" in the economic sense. Best, Manuel Reply
Thank you for your comment, Savio. The merits of cereal would come down to consumer preference, which may or may not be "rational" in the economic sense. Best, Manuel