Thank you for your comment. CFA Institute does keep a listing a firms that claim compliance to certain to certain codes and professional standards. For example, on our website we provide users with a list of all the organizations that have claim compliance with the Asset Manager Code:
http://www.cfainstitute.org/ethics/codes/assetmanager/Pages/firms_claim…
As mentioned in my post, the AMC is a global standard and best practice code of conduct for firms, that was developed to aid ratifying financial organizations build more trusting relationships with clients by allowing them to demonstrate a formal commitment to ethics and professional conduct.
As you mention, it is important for firm's to acknowledge their commitment to ethics and to being transparent about all things including business practices, fees, and potential conflicts of interest. It is through the efforts of financial service firms and the professionals that work for them that the industry can be transformed into one that is trustworthy, forward-thinking, and that better serves society.