Bridge over ocean
21 March 2013 Multimedia

The Behavior Gap

  1. Carl Richards

Carl Richards, a financial adviser and director of investor education at BAM ALLIANCE, explores the role that emotions play in financial decisions. He explains the so-called behavior gap—the distance between what we should do and what we actually do when it comes to decisions involving money—and discusses how financial advisers can become better advisers to their clients.

The Take 15 Series is a series of short interviews with leading practitioners on timely topics focused on the investment profession.

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