Jurgen Janssens is a director at asUgo. He is a transformation specialist and holds various board memberships. He is human-centered, digitally fluent, and internationally seasoned, Janssens specializes in shaping customer strategy for companies, social profit institutions, and philanthropic organizations. With hands-on experience across sectors such as energy, media, manufacturing, mobility, healthcare, and financial services, Janssens operates from local to global scale (BE, LUX, FR, DE, CH, CZ, IT, PT, BRA and beyond). He leads strategic transformation and digital innovation programs, with a pragmatic, experience-based approach rooted in collaborative design and a sharp focus on the big picture. He is passionate about organizational evolution and social impact and is deeply engaged in NGO and philanthropic initiatives. He is an enthusiastic writer and AI aficionado.